r&d - aRT diRECTION   

  • r&d aRT dIRECTION:  EARLY STAGE IDEAS FOR VISUALS

    For each of the following examples, there were dozens of other explorations.  These were some of my favorites that a still look back on fondly.  A products life cycle is usually concept>prototype>preproduction>production.  Most of this type of work is done in concept and prototype.  The goal is always to find something with the right emotion with an ownable identity the fits the design needs of the project.